Have you ever wanted to build your own web pages to promote those special autos?
You know the sort of thing - those autos that come along that you really want to emphasise. Maybe they're high value, rare or quirky and will only appeal to a specific set of people.
You probably already have a number of potential buyers. What you need to do is get the details in front of them right away.
What better way than creating high quality professional web pages containing the auto descriptions, features and photographs. All you need to do then is to send an email to your prospect list with a link to those pages.
Instructing a web designer could cost thousands. Getting the information to them and proof reading the delivered web sites takes too long - you need results now.
Most auto sales people stick with what they know and simply print up the details and send them around by post. if you are a true sales person you probably pick up the phone and call the relevant people. There's nothing wrong with that of course.
But it takes time. Time is money. and in this modern world your customers increasingly expect instant service.
XSitePro Let's You Create a Site in Minutes
Well, now there is a way you can do it for yourself in minutes. No web development skill is needed. If you can use a Word Processor and cut and paste in windows you can have high quality pages up in a moment.
XSitePro is a revolution in rapid web development tools. As easy to use as a Word Processor it, nevertheless, has an amazing range of features that make it suitable to an incredible range of web applications. For now I only interested in showing you how you could use XSitePro to improve the profits from your auto sales.
From auto Details to Professional Web Site in 20 Minutes
It's true. It really is possible to take the details of a auto and to produce a professional looking web site in less than 20 minutes. It will take a little longer the first time but after that you will start to fly.
The steps that follow assume 2 things:
You already have a web site for which you have administration rights
You already have the auto particulars, features and photographs in a word processor document.
Right, with those provisos in mind, here's what you have to do: Task time to complete
1. Create a sub domain on you main site. e.g. If your main site is called www.jklautos.com you would create a sub domain called something like thunderbird.maxproperties.com 2 min
2. Open up XSitePro 1 min
3. Create a new project, web site, set-up publishing details, create main page 8 min
4. Paste the details from your word processor into the new page 1 min
5. Preview the page and make any changes 5 min
6. Publish the page 1 min
7. Create an email to your prospects 2 min
8. Send the email 0 min
There you go - 20 minutes from getting the typed details in your office you have constructed detailed, professional web pages. You have notified your prospects that a new auto that is just right for their needs. They have instant access to all the details. All you have to do now is wait for their calls.
If you have created your whole web site using XSitePro things are even easier. You simply start at step 4 - pasting the auto details into a new web page. It'll take you less than 10 minutes to get details out to your prospects.
Give it a couple of hours and, always assuming you haven't already sold the auto, start calling your punters. Even if they haven't seen your email many people will be able to log on to the internet while you are talking to them. The old adage, "A picture is worth a thousand words" is as true today in auto sales as it was when it was first penned. You can probably make the sale while you talk.
Cross Promote Other, Related autos
Unlike traditional mailing of auto details, web sites provide a golden opportunity to promote your other properties. e.g. Put some links on the thunderbird.jklautos.com to other exclusive properties, mention special offers, recent reductions, insurance deals,... The possibilities are only limited by your imagination.
Author Resource:-
Keith Longmire specialises in helping small businesses achieve rapid sustainable growth through marketing online. He has documented his own experience in using XsitePro on The XsitePro Experience at www.xsitepro.jkl.co.uk.
For articles on using XSitePro in other market sector take a look at market sector click here
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